PSYC 102 Lecture Notes - Lecture 2: Implicit-Association Test, Confirmation Bias, Blind Experiment
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PSYC 102 Full Course Notes
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Methods of psychology: characterized by skepticism, self-doubt and other-doubt. Feelings aren"t facts: favour the facts to find the truth. Self-report: asking individuals questions about themselves (potential bias) Implicit measures: trying to rid of bias, implicit association test. Passively observing & measuring phenomena: prediction: correlation between something we can measure now and something we can measure in the future, explanation: examining cause and effect (ex: experiments) Correlation design: measuring 2 or more variables and testing to see the correlation between them, bottom left to top right = positive, top left to bottom right = negative. Correlation designs cannot tell us the cause and effect of something because: third variable is often not accounted for, reverse causation, unrelated trends. Quasi-experimental design: relying on existing group memberships, and treating this as the independent variable, when an independent variable cannot be randomly assigned. Longitudinal studies: observing something over a long period of time. Inductive reasoning: drawing general conclusions from specific examples.
