PSYC 308 Lecture Notes - Lecture 16: Mass Media, F-Test, Hinder
Document Summary
Repetition leads to the likelihood that someone will think this statement as truth. Perceiving a statement to be true simply due to repeated exposure. Ability to track where we heard a piece of info from. More repetition, the more they think they"ve heard this statement outside. We like the concepts that we can mentally process easily. Like writing that is not that eligible less. Encounter 1 and leads to repeat encounter and leads to both greater liking and more believability. Due to greater easy of processing claim. Work best when it doesn"t go against existing knowledge. Yet sometimes it works when you don"t think too. Think in a complex way so you are less likely to be fool by false deep information. And we have motivation to get rid of anxiety. High level of fear will shut down. Low level of fear will cause inattention. Most effect when you try to change one person"s mind.