SOCI 217 Lecture Notes - Lecture 6: Ethnology, Ethnomethodology, Grounded Theory

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13 Mar 2014
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[8 types of qualitative research studies: ethnography. A bit similar to ethnology but ethnography doesn"t involve comparison. It studies in depth about the culture itself. How power works in an organization: ethnology. In-depth study of a single thing: grounded theory. Deliberate efforts to generate theory: symbolic interaction. Break implicit rules to identify norm e. g. how people are related. Investigate aspects taken for granted by society/norms/common-sense: participatory action research (par) Researchers cant assume that they know more than the subjects. [3 basic tools of data collection for qualitative studies: watching (4) Complete participant: going native, identity not known, totally join the crowd. Participant-as-observers: participate but identity is known, this poses the problem of reactivity. Observer-as-participant: identity is known, doing what others do, sense of detachment, a little ethno perspective. Complete observer: ethnocentrism, complete observer, can"t gain additional information because identity is not known, ethical concern (stalking: asking (5) Focus group interview: group interactions, multiple person interview: reviewing documents/social artifacts.

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