SSCI 2900U Lecture 6: Research Methods_lecture 6

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The qualitative interview involves asking questions, listening, expressing interest, and recording what was said. It is a joint production of a researcher and an interviewee. Interviewees are active participants whose insights, feelings, and cooperation are essential parts of a discussion process that reveal subjective meanings. Study participants express themselves in the forms in which they normally speak, think, and organize reality. A researcher retains members" jokes and narrative stories in their natural form and does not repackage them into a standardized format. Long: more formalized questions, not as structured as a survey interview. Same questions, same order, same way: very important. Attempt to standardize the experience: everyone should answer in the same format. Question and question order tailored to specific people and situations. Interspersed with jokes, asides, stories, etc which are recorded. Interviewer adjusts to member"s norms and language usage. Expressions of interest and ignorance can be balanced. Repetition is included to ensure that researcher"s interpretation is correct.

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