CCT206H5 Lecture Notes - Lecture 4: Related Rights, Jeremy Bentham, Worshipful Company Of Stationers And Newspaper Makers
25 Jan 2018
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Document Summary
Intellectual property: copyright: exclusive legal right to assign, advertise, and manipulate content, as well as authorize others to do the same. Lasts for the author"s lifetime + 70 years: patent: covers inventions and innovations for 20 years, trademark: covers brand names and titles, lasts inde nitely, other areas: Trade secrets: something like coke"s formula, where they don"t want you to know the secrets of their product trade: lasts for as long as it is not leaked. Right of publicity: protects someone"s ability to control the use of there likeness, voice, face, anything that"s a distinguishing characteristic of them: aka personality rights. Industrial design: govern fabrication of things like chips and computers. What is property: something someone owns that others do not, governed by property law. We need property law is because there is nite amount of stuff. What is intellectual property: same as property, but for intangible things, i. e. ideas.
