PSY270H5 Lecture Notes - Lecture 3: Cocktail Party, Correlation Does Not Imply Causation, Stroop Effect

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28 Feb 2016
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Change blindness change in the environment that we don"t notice. Colour if everything is in black and white, and something is in colour we notice it. What is important to an individual is specific to said individual (ex. Words associated with danger, usually get the attention of everyone (ex. Other than that it is usually case by case. Things such as previous experience and exposure (being made aware by a psych class) effect what gets our attention. Many theories of attention, each one explains how attention is used under different circumstances. Attention as a filter (selective attention) first theories in cognitive psych. What people pay attention to and how long. Attention allows some information through and blocks everything else out. Broadbent"s early selection model: all the stimulus in the world enters a temporary basic sensory register attentional filter (decides which single piece of information should be processed) everything is then processed and given meaning.

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