SOC100H5 Lecture Notes - Lecture 9: Dependent And Independent Variables, Frosted Flakes, Blind Experiment

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SOC100H5 Full Course Notes
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SOC100H5 Full Course Notes
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Systematic way of organizing and explaining observations. Hypothesis that flows from the theory or from an important question. Procedure that is the same for all subjects except where variation is introduced to test a hypothesis. Independent / dependent variable (what is measured) Sample that is representative of the population. Procedure that is sensible and relevant to circumstances outside the laboratory. Measures that are reliable (that produce consistent results) Measures that are valid (that assess the dimensions they purport to assess) The same no matter who may be administering a test. Watch over a period of time (progressions) Naturalistic observation: can tell you whats happening but not why it is. Surveys: most corruption, get what you want but ask the question in a different way, using different words to change perceptions (craft surveys in particular ways) Case study: inform us, analytical evidence, according to , freud did case studies with his theories, empirical evidence*

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