PSY220H1 Lecture Notes - Lecture 9: Implicit-Association Test, Cognitive Dissonance, Longitudinal Study
Document Summary
Psy220 lecture 9: stereotypes, prejudice, & intergroup relations. Stereotypes & prejudice: connections to previous course content. Whether the person is aware (explicit) or unaware (implicit) of their feelings/beliefs to a specific group. Number one implicit measure that is used to assess all sorts of different associations. Ex: association between white and black people and good and bad. In the first block, on one side of the screen they will click one bottom for good words and the other side for bad words. Next phase, you see faces and task is to hit one button if it is a white face and another one if it is a black face. Third phase, have faces and words coming in on the screen and have different pairings. E. g. , african american or good, european american or bad and vice versa. More difficult for people to go through the combination of african.
