STEN 1000 Lecture Notes - Lecture 6: Swot Analysis, Deliverable, Pest Analysis
16 Aug 2019
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Why use cases? ( a guide to case analysis , case pack) Cases represent real world situations where you apply the management concepts you have learned. Step outside the textbook and into actual problems of actual managers in actual companies . Explore business in a learning by doing mode. Acts as a substitute for on-the-job experience (which students generally lack) Identify, analyze, support : the biggest error is the rush to recommendation. Steps to follow: skim the case to get a quick overview, read it a second time, but this time read it more thoroughly pulling out key information, if provided, carefully review the exhibits. Try to anticipate the question that will be provided in class: develop an action plan to tackle the case analysis, and be sure to support your beliefs with evidence, apply what you have learned to date. Your deliverable: in 2 pages maximum you must .
