KINE 4020 Lecture 1: 1. Intro to Sport Tourism

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Strategic initiatives in sport tourism: leveraging sporting events to help the community. Sport tourism is the fastest growing tourism at the moment: . 4 billion industry in canada, high benefits to hosting events, create new facilities/ tourism will have a significant impact on the community. Canadian sport tourism alliance: promote different events in canada, increase capacity of sporting events in canada, strive to establish canada as a worthy sport tourism destination, build investment in private and public sectors. Videos help to get people to understand what is offered in the vicinity. Sport tourism: sport based travel away from the home environment for a limited time, where sport is characterized by unique rule sets, competition, related to physical prowess and play. All forms of active and passive involvement in sporting activity, participated in casually or in an organized way for noncommercial or business/commercial reasons, that necessitate travel away from home and work locally. Small towns and rural areas are presenting smaller events.

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