BU111 Lecture Notes - Lecture 9: International Crown, Universal Health Care, Environment And Climate Change Canada
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Protects consumers, supports/protects business, regulation and opportunity (foreign and domestic) General population: rich poor young old etc. Government is a consumer: purchases things such as, hydro internet pens pencils arms etc, buy in huge quantities, won"t leave, big bargaining power. Legal rights that result from intellectual activity in the industrial, scientific, literary and artistic fields. Grants exclusive rights: patents, trademarks, copyrights, why, creates incentive to innovate. Trademarks: word(s), a designs, or a combination used to identify the goods or services of one person or organization, protection for 15 years, renewable. Establishes and protects reputation/brand: be most valuable asset. Inventor rights: must be new, useful, and show ingenuity, product, composition, apparatus, process, or improvement, 20 year protection. Why: provides protection, can license/receive royalties, provides valuable information for innovation, details disclosed to the public after 18 months. Taxation agent: if government raises taxes, reduces spending power, shrinks the market.
