GS101 Lecture Notes - Lecture 7: Realplayer, Mcdonaldization, Consciousness Raising
Document Summary
)ntensification of humanity"s sense of belonging to one common community. Intensification of our consciousness of the world as a whole: universal declaration of human rights as a common, global set of values, international criminal court, hope of a common shared sense of justice and ethics. Cosmopolitanism means to cast aside local or parochial ties and be a citizen of the world. Rootless identity: not tied to a particular tradition. Elitist: life lived in a bubble. Hopes and aspirations for a global cosmopolitan culture are easily. Problems with homogeneity appropriated by corporate interests: wavin" flag, k"naan. The possibility of american/western cultural dominance, threatening to create a homogenized world culture. Resistance to a global culture in the name of authentic local culture. Proliferation of symbolic cultural resistance at the local level. Qibla cola: cola flavoured drink, 10% of profits to charity, attempt to tap into desire for responsible consumption, ethically aware drinks, real alternative to globalization.