PO217 Lecture Notes - Lecture 20: Design Of Experiments
Document Summary
Representative cross-national online sample (ssi): australia n=1884; canada (outside of. Quebec) n = 1989; new zealand n=1922; uk (england only) n=1958. Pre-campaign survey (includes political knowledge, interest, and trust in polls plus socio- demographics etc) Random assignment to either treatment election (polls) or control election (no polls) Real party labels and issue positions (economy, employment, environment, Information on parties presented on a static information board of links. H1: voters who are exposed to polls will engage in a less detailed decision-making process, as compared to those who are not provided with poll information. Exposure to poll information reduced the information search that individuals undertook relative to those not exposed to polls (all four countries). H2: voters who are exposed to polls will engage in a less detailed decision-making process, as compared to those who are not provided with poll information, especially if they are women. Exposure to poll information did not produce any sex-based information search differences, regardless of country.
