ADMS 2511 Lecture Notes - Lecture 2: Car Rental, Business Activity Monitoring, Process Modeling
Document Summary
The new appian system at enterprise rent-a-car is using the operational effectiveness competitive strategy. The new bpm system allowed the company to eliminate all manual processes and rely completely on the new efficient components of the new bpm system. The bpm system allows the company to fulfill requests much faster and more efficiently, allows for fewer errors since most of the work is automatic, and allows the employees to work remotely while still being able to access the. Operational effectiveness competitive strategy can be seen in play here because of the implementation of bpm components such as process modelling, web-enabled technologies, and business activity monitoring. Process modelling makes the employees more efficient since it makes it easier for them to understand all the steps in their work process in a graphical manner. Web-enabled technologies also increase operational effectiveness since this allows the workers to display and retrieve data from a web browser from any location.