ECON 3411 Lecture Notes - Lecture 40: Market Power, Monopolistic Competition, Decision Rule

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C(q) = 125 + 4q2: determine the profit-maximizing output and price, and discuss its implications, if. You are a price taker and other firms charge per unit; You are a monopolist and the inverse demand for your product is p = 100 - You are a monopolistically competitive firm and the inverse demand for your brand is p = 100 - q: marginal cost: mc = 8q. This is independent of market structure: price taker. Set mr = mc 40 = 8q q = 5 units. Cost of producing 5 units c(q) = 125 + 4q2= 125 + 100 = . Page 1 of 3: monopoly/monopolistic competition mr = 100 -2q (since p = 100 -q). Set mr = mc, or 100 -2q = 8q. Optimal price: p = 100 -(10) = . Maximal profits: pq -c(q) = (90)(10) -(125 + 4(100)) = . Monopolist will not face entry (unless patent or other entry barriers are eliminated).

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