HUMA 3697 Lecture Notes - Lecture 11: Corporate Average Fuel Economy, M. King Hubbert, Ethyl Corporation

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23 Jul 2015
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The fall, rise and fall of cooperative pragmatism. Continued indifference to local pollution at places like dearborn/rogue river+1960s anti-corporate sentiment (i. e nader) lead to pressure for government regulation. Early 1970s-nhtsa, environmental protection agency and clean air act. Big 3 delay and claim technology for clean emissions doesn"t exist yet. Iacocca at the head, claim loss of jobs, government backs off. Clinton and bush sponsor long term strategy-won"t stiffen regulation on emissions and fuel efficiency in return for long term r&d into 80 mpg/fuel cells cars. By virtue of the bailout, obama has again called for new standards in cafe (corporate. Ed cole; president of gm 1967-1974, last engineer as chief executive, accepted principle of catalytic converters and got them installed on all gm vehicles, Ethyl corporation: owned by gm until 1962, ethyl was the primary company to manufacture tetraethyl lead (tel) as a fuel additive.

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