RC 2001 Lecture Notes - Lecture 4: Socratic Method, Pathos, Loaded Language
Document Summary
Understanding and using persuasive modes of oral and written communication. Formal academic argument takes a stand, presents evidence, and uses logic to convince an audience to accept a writer"s position. The study of speaking and writing effectively; the art of persuasion. Socrates asked questions of his students to foster debate. Plato founded the academy that lasted 900 years. Aristotle- it is the art of an educated mind to be able to entertain a thought without accepting it. Message is in the center of the triangle. Logos/subject; logic, consistency -> ethos/writer; credibility, trust -> Facts, examples, expert opinion to support the thesis. Who is the author and what are their credentials. What steps are taken to present the argument as reasonable. Does it include words or images designed to move readers. All communication exists within certain parameters (time, circumstance, audience) Vivid descriptions or striking examples used to appeal to emotions.