ECON 304 Lecture Notes - Lecture 19: Demand Curve, Normal Good, Plywood

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21 Oct 2020
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Up to this point, we have discussed only how price affects the quantity demanded. When prices fall, consumers purchase more of a product; thus, quantity demanded rises. When prices rise, consumers purchase less of a product; thus, quantity demanded falls. But several other factors besides price also affect demand, including what people like, what their income is, and how much related products cost. More specifically, there are five key determinants of demand: (1) tastes and preferences; (2) income; (3) prices of related goods; (4) the number of buyers; and (5) expectations regarding future prices, income, and product availability. When one of these determinants changes, the entire demand curve changes. determinants of demand: nonprice factors that affect demand, including tastes and preferences, income, prices of related goods, number of buyers, and expectations. Initially, demand was d0 in figure: they then became such a fad that demand jumped to d1 and for a short while crocs were hard to find.

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