PSYC 320 Lecture Notes - Lecture 5: Physical Attractiveness, Psych, Work Ethic
Document Summary
Atomistic (mechanical) theories: cognitive algebra" based on assumption that there is simple mechanical model that allows us to calculate how single aspects about a person are combined to create a impression. E. g. traits combine for a total likeability" rating. Averaging model: only most positive qualities add to impression. Additive model: all positive qualities (even marginal ones) add to impression. Holistic (gestalt) models: combine visual attributes so they construct a meaningful form. Central trait effect experiment: 7 traits are read out & middle trait is changed (e. g. from warm, to cold, to polite, to blunt) Central traits have a disproportionate effect because they change the meaning of surrounding traits. Warm & cold redefined the meaning of surrounding traits (e. g. intelligence, industriousness) are central traits. Blunt & polite did not redefine meaning of surrounding traits are. More favourable impression of lecturer when described as warm" (central trait) students were more likely to stay for class discussion.