MIS 3305 Lecture Notes - Lecture 1: Business Intelligence, Knowledge Worker, Competitive Advantage

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Data: raw facts that describe the characteristics or an event or object. Information collected from multiple sources such as suppliers, customers, competitors, partners, and industries that analyzes patterns, trends, and relationships for strategic decision making: analyzing trends. Knowledge: skills, experience, ad expertise coupled with i(cid:374)fo a(cid:374)d i(cid:374)tellige(cid:374)ce that creates a perso(cid:374)"s intellectual resources. Competitive advantage is the goal of strategy (notes from the paper) Efficiency and effectiveness, find a competitive advantage, outsider investigating to invest in an industry. Efficiency doing things the right way: limitations of humans bounds of rationality. The bridge between the supplier and corp to help fill the needs of the corp, (cid:373)aki(cid:374)g sure you do(cid:374)"t ru(cid:374) out of sugar. Human resources: maintains policies, plans, and procedures for the effective management of employees.

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