PSY 3367 Lecture Notes - Lecture 1: Basking In Reflected Glory, Representativeness Heuristic, Deindividuation
Document Summary
Evolutionary adaptation has provided us with two fundamental motivations: self-concern: the motivation to protect and enhance ourselves and others who are close to us (our in-group). In-group favoritism: other-concern: the motivation to affiliate with, accept, and be accepted by others. Behavior = function (individual x situation) kurt lewin, 1936: social situation. The process of gathering information used to describe and explain behavior. Empirical: based on the collection and systematic analysis of observable data: involves four steps: Designing a research study to test the hypothesis, The researcher: manipulates (i. e. , changes the value of) one variable, and, measures related changes in a second. The variable manipulated is the independent variable (iv) The variable that is measured is the dependent variable (dv) The experimental method uses: random assignment used to ensure equivalence of groups before the experiment, the simplest experiment includes one independent variable with two groups: The control group does not receive the treatment. Serves as comparison group for the experimental group.
