MEDIAST 10 Lecture Notes - Lecture 8: Intertextuality, Paparazzi, Polysemy
Document Summary
A public gure, a political representative, famous, draw attention, the target of paparazzi, they attract media attention as. Celebrity = person who attracts attention to such a degree that life and personality are of public interest. Both: workers and products, cultural products and economic products. Goal: encourage consumers to buy a new products by offering something familiar and appealing. Celebs want to increase their audience appeal by increasing their visibility. Twitter account to communicate more with fan, show up in the entertainment show. Media companies want to promote their products using celeb marketability. And: other media also rely on celebrity to generate money. They are generate the consumerism: music, poster, concert, the makeup product. Because celebs are tied to public interest we can analyze them for meaning. A celebrity is always more then just a single role or performance. Jennifer: dramatic actor, but the paparazzi love her. We understand and interpret celebs by considering their star text.
