COM CO 101 Lecture Notes - Lecture 3: Bob Iger, Netflix, Product Placement
11 Dec 2017
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What kinds of jobs are available to managers. Development executive - find good screenwriters, find good scripts, develop screenplays for production. Distribution executive - trying to get a show on a network, or on reruns. Abc, in trouble - bob iger realizes abc is in trouble and decides to take a chance on. 1st season, critical darling, big ratings - the ratings gently declined. Tough schedule spot - big reason the ratings decide to decline - it was in competition with cheers. Main mystery solved in episode 7 - lynch, frost less involved. Meant to be a mini-series, renewed to be a full show - 22-episode second season. Television is a business can help them fail. Basic cable networks - amc, fx, mtv. Premium cable network - hbo, showtime, starz. Ott services - netflix, hulu, amazon prime. Cable providers bundle network channels for subscribers. Ott services acquire and broadcast content to subscribers.
