SMG IS 223 Lecture Notes - Lecture 1: Online Newspaper, Business Analytics, Netflix
How Information systems are transforming business
• 285 million americans have mobile phones (post PC)
o 180 million use social networks, 157 million use facebook, and 53 million use
twitter
o customers , suppliers and colleagues are found in social media, texting,
smartphones, email, etc.
• Businesses are using IS to sense and respond to rapidly changing customer demand,
reduce inventories to the lowest level possible and achieve higher levels of operational
efficiency.
• Online newspaper readership is growing faster than the rate of the internet.
• Facebook has 156 million users monthly
o Businesses are using social media to connect employees, customers and
managers throughout the world.
Whats new im MIS
• IT Innovations
o Continuous stream of information tech transforming the business world.
o Cloud computing, mobile digital business platforms, business analytics, social
networks by managers.
• New Business Models
o Emergence of online video service: Netflix, Apple itunes, Amazon
o Removing cable and switching to Internet for entertainment
o Netflix in 2016: 75 million subscribers
• E-commerce Expanding
o Changing how firms design produce, and deliver their products and service
o Ex: facebook, youtube, twitter, netlfix, tumblr→ selling services
o Mobile ecommerce hits 130 billion in 2016 and growing at 30% annually.
• Management changes
o Managers are on the move and are in direct, continuous contact with their
employees because of mobile smartphones high-speed wifi, and tablets.
o Wikis and blogs are also becoming important corporate tools for communication,
collaboration and information sharing
o Managers have access to really important information to make timely decisions
• Changes in Firms and Organizations
o Employees taking on multiple roles and collaborating with others on a team
find more resources at oneclass.com
find more resources at oneclass.com