ECON 10a Lecture Notes - Lecture 16: Monopolistic Competition, Demand Curve, Perfect Competition

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16: monopolistic competition: monopolistic competition, 4 conditions. Similar/differentiated goods (as opposed to the identical good in a perfect competition: each firm"s version of the good is a little different from other firms, ex: restaurants in an area, firms in the short-run. In the short-run the firms will lose some customers by rising price, but their quantity demanded does not fall to zero. Faces a downward sloping demand curve, as compared to the perfect competition"s horizontal demand curve. The short-run cost curves are not relevant, only the long-run cost curves. The final demand curve for firms in the long-run is tangent to long-run average cost (which is a u shaped curve). Perfect competition, profit stays the same, but restaurant profit falls. : firms will produce the industry q at the lowest possible cost, downside of monopoly competition, product is produced at a higher cost than a perfectly competitive market, externalities.

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