COMM 004 Lecture Notes - Lecture 3: Business Communication, The Sender, Selective Perception
23 Dec 2020
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Document Summary
Technology influences virtually every aspect of business communication today. If your level of technical expertise doesn"t keep up with that of your colleagues and co- workers, the imbalance can put you at a disadvantage and complicate the communication process. The evolution of organizational structures and leadership styles. Help communication flow faster and with fewer disruptions and distortions. Require more individual responsibility for communication particularly in the horizontal direction. Specific types of organization structures present unique communication challenges. In a matrix structure, employees report to two managers at the same time, such as a project manager and a department manager, and have an increased communication burden. In a network structure, sometimes known as a virtual organization, a company supplements the talents of its employees with services from one or more external partners. Corporate culture is the mixture of values, traditions, and habits that give a company its atmosphere and personality.
