POLS-Y 100 Lecture Notes - Lecture 1: Connotation, Denotation, Free Trade
9 Oct 2018
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Anatomy of a controversy topics discussed (chapter 1, section 1: a(cid:271)out thinking , what(cid:859)s a (cid:272)ontroversy? (cid:894)definitions, denotations, (cid:272)onnotations(cid:895) Controversy (definition: a prolonged public dispute, disputation concerning a matter of opinion. The most direct, exact, specific meaning of a word or expression. Literal meaning meaning without interpretation, or exaggeration. Suggestion or implied meaning in addition to, what is explicit, objective, denoted. Impression that goes beyond a defined meaning. Emotional association with a word, phrase, idea. One needs to (effectively) rely on connotations to persuade, to connect with the audience (emptions, emotive language) Relying on denotations alone (logic, reason, analytical thinking) is not what persuads people. 1. 2% in fall 2015 from a year earlier. Free trade allows for an easy transfer of careers from one nation to another. China has been a tougher market to crack for smaller and mid-sized. American companies (cid:862)a(cid:373)eri(cid:272)a is goi(cid:374)g dow(cid:374) to drai(cid:374)(cid:863) (cid:862)free trade is terri(cid:271)le(cid:863) (cid:862)chi(cid:374)a kills us(cid:863)
