MKTG 35035 Lecture Notes - Lecture 6: Facial Expression, Individualism, Quiche
19 Feb 2020
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Cultural values: cultures are set apart by their value systems the, this is not about some cultures having good values while relative importance or ranking of values. others do not. It is about the relative value placed on different aspects of life. For example, how much does us culture value: family, money/wealth, productivity, citizenship, achievement, elements of culture: Then what does it mean to be: should meals occur at specific times or in general parts of. Fashionably late ? the day: what times of the day should you be working, elements of culture: What does a kiss mean: elements of culture: On foot: what should you do during the time that you are not at work, elements of culture: Via email: is anything too important or too personal to discuss via email, when should you close the deal , how should you respond to a no response, elements of culture:
