CAOT 31 Lecture Notes - Lecture 18: Bombardier Talent 2, Relative Price, Organizational Culture
3 Oct 2020
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Strategic management of technology and innovation summary chapter 6 formulating technological. This chapter will help to asses the firm"s current position and help chart its direction for the future. The ability of the firm to cohesively leverage all its resources around a unified vision can enable it to create a competitive advantage that is very difficult for competitors to imitate. External analysis; consists of 1) porter"s five-force model and 2) stakeholder analysis. In this model, the attractiveness of an industry and a firm"s opportunities and threats are identified by analyzing five forces. Initially it was about analyzing the entire industry attractiveness. Nowadays, with the external analysis, the analysis may take the perspective of a particular firm. Oligopolistic industries can be highly competitive (price wars) but can also have low degree of rivalry (no price wars, tacit price collusion) In declining industries, high exit barriers can intensify rivalry.
