DANCEST 805 Lecture Notes - Lecture 3: Social Facilitation, Social Comparison Theory, Observational Learning
Document Summary
Scientific study of how a person"s behaviour, thoughts, and feelings influence and are influenced by. Changing one"s behaviour to match the actions of others. Experiment conducted by solomon ash: 1/3 of the time participants conformed. If 1 confederate picked the right answer, participants were far less likely to conform. Normative social influence: need to act in ways that will lead to social acceptance, behaviour and attitudes of people. Informational social influence: cues on how to behave in unfamiliar surroundings taken from others. Groupthink: belief that cohesiveness is more important than speaking out against the group, don"t rock the boat -mentality. Individuals in group discussions take more extreme positions. Deindividuation: lessening sense of personal identity and responsibility, lack of self-control. 1: a small request followed by a large request. Door-in-the-face technique: a large request followed by a more reasonable request. Lowball technique: getting someone to make a commitment, then raising the cost. When an authority figure makes a request.
