INTBUS 6 Lecture Notes - Lecture 19: Email, Design Structure Matrix, Loose Coupling

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Summary in-house globalization: the role of globally distributed design and product. There is increased geographic distribution of new product design and development efforts. For large organizations that design and develop complex products, this geographic distribution has added a new layer of complexity to product development operations. Results: global distribution diminishes the chance of completing tasks on time and degrades subsystem design quality, higher centrality in the product architecture amplify the impact of global distribution on subsystem error rates. Potential benefits from geographically distributed product development: reducing labor costs, acquiring technical expertise, gaining access to local markets by incorporating diverse customer values from different cultures, increasing efficiency by conducting round-the-clock operation. Modularity: a special form of design which intentionally creates a high degree of independence or loose coupling between component designs by standardizing component interface specifications. In managing complex product interdependencies, product modularity can be very helpful. Design structure matrix (dsm): matching the organization to a modular product structure.

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