INFS 247 Lecture Notes - Lecture 13: E-Commerce, Retail, Freemium

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INFS Lecture 13
EBusiness
Sustaining Innovations and Technologies
oCreate solutions and products based on existing needs and predicted needs of the
future
oProvide incremental improvements of established products and services
Disruptive Innovations and Technologies
oCreate services and products that are not based on the existing needs, methods and
practices, but eventually disrupt and displace established solutions
oForm new markets and destroy the old ones
New markets are unknowable at the onset of new technologies and often
initially too small to be of interest to large established players
Internet
oOne of the most massively disruptive technologies in history of innovations
oExamples of internet-caused disruptive changes in various industries
EBusiness
oSince 1990s enormous growth of consumers and new successful companies
accompanied by flameouts, comedowns, and complete failures
E-Commerce
oBuying and selling over the internet
E-Business
oThe conducting of business on the internet (not just buying and selling)
Business Categories
oPure-play EBusiness
Customer transactions performed via internet and websites
oClick and Mortar Business
Customer transactions performed both via internet and websites and via
physical locations
oBrick and Mortar Business
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Document Summary

Sustaining innovations and technologies: create solutions and products based on existing needs and predicted needs of the future, provide incremental improvements of established products and services. Disruptive innovations and technologies: create services and products that are not based on the existing needs, methods and practices, but eventually disrupt and displace established solutions, form new markets and destroy the old ones. New markets are unknowable at the onset of new technologies and often initially too small to be of interest to large established players. Internet: one of the most massively disruptive technologies in history of innovations, examples of internet-caused disruptive changes in various industries. Ebusiness: since 1990s enormous growth of consumers and new successful companies accompanied by flameouts, comedowns, and complete failures. E-commerce: buying and selling over the internet. E-business: the conducting of business on the internet (not just buying and selling) Customer transactions performed via internet and websites: click and mortar business.

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