PSY 101 Lecture Notes - Lecture 6: Synesthesia, Cognitive Psychology, Retina

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27 Nov 2017
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Conventionally distinguished in psychology from perception, in which sensory experience is not merely experienced as such but is interpreted with reference to its presumed external stimulus. Sensation , the transforming of stimulus energies, such as sights, sounds, and smells, into neural impulses our brain can interpret. the process of converting one form of energy into another that your brain can use is called transduction. All our senses: receive sensory stimulation, often using specialized receptor cells, transform that stimulation into neural impulses, deliver the neural information to your brain. Bottom-up processing - analysis that begins with the sensory receptors and works up to the brain"s integration of sensory information. Top-down processing- information processing guided by higher-level mental processes, as when we construct perceptions drawing on our experience and expectations. Subliminal: below one"s absolute threshold for conscious awareness. myers & Subliminal persuasion, in any lasting sense, but only as a subtle, fleeting effect due to .

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