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Psychology (148)
PSYCH 2310 (10)
Arndt (9)
Lecture

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Department
Psychology
Course
PSYCH 2310
Professor
Arndt
Semester
Spring

Description
Cognitive Dissonance Theory (Leon Festinger, 1957) 1. The theory a. Relations between cognitions i. Irrelevant ii. Consonance iii. Dissonance 1. Motivation to reduce – efforts at reduction – consistency restored 2. How to reduce Dissonance i. Add consonant cognitions ii. Change the attitude iii. Change the behavior 3. Research a. Induced Compliance Paradigm i. Where a subject has been “persuaded” to engage in a behavior contrary to a pre-existing attitude b. Festinger and Carlsmith (1959) c. When does dissonance occur? (Linder, cooper, and Jones 1967)
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