SOCL 1101 Lecture Notes - Lecture 9: Isomorphism, Organizational Culture, Thiokol

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Groupthink
So focused on making a decision, that good or contradictory ideas get suppressed
8 Signs of Groupthink
Invulnerability
Rationale
Morality (convinced they are on the right side)
Self-censorship
Stereotypes (opponents)
Pressure
Unanimity
Mindguards (people appoint themselves to protect their leaders)
Groupthink Can be Deadly
Challenger
The “deviation spiral”
Start with original of what ‘should be normal
If there is a deviation without failure, this redefines what normal is
The Normalization of Deviance
Morton Thiokol (NASA subcontractor) collected data on O-ring performance
Found that putty formed bubbled, changed putty, decided it was fixed
Gradual process through which unacceptable practice standards become treated as
acceptable
As the deviance is repeated without catastrophe, it becomes the new normal
Challenger Launch Delays
Jan 22 - delayed (pushed out by prior rocket)
Jan 26 - delayed (windy)
Jan 27 - delayed (hatch not closed)
Jan 28 - rescheduled
Jan 27, 1986
Contacted Morton Thiokol
Lower temp = less successes with O rings, but it was supposed to be in 20s the launch
day
MT said they should probs reschedule
NASA not happy with it
NASA upset that MT is trying to change the rules (launch commit criteria around temp)
MT VP said they needed to make a decision, engineers were cut out
¾ said yes, other was coerced into saying yes
What Pressured NASA to Launch
Media/political pressure
‘Teacher in space’ mission
Political/economic pressure
Needed to run flight schedule that would attract commercial payloads as well as
government projects in order to maintain congressional approval
Groupthink Can Be Deadly
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Document Summary

So focused on making a decision, that good or contradictory ideas get suppressed. Morality (convinced they are on the right side) Mindguards (people appoint themselves to protect their leaders) Start with original of what should be normal". If there is a deviation without failure, this redefines what normal is. Morton thiokol (nasa subcontractor) collected data on o-ring performance. Found that putty formed bubbled, changed putty, decided it was fixed. Gradual process through which unacceptable practice standards become treated as acceptable. As the deviance is repeated without catastrophe, it becomes the new normal. Jan 22 - delayed (pushed out by prior rocket) Jan 27 - delayed (hatch not closed) Lower temp = less successes with o rings, but it was supposed to be in 20s the launch day. Nasa upset that mt is trying to change the rules (launch commit criteria around temp) Mt vp said they needed to make a decision, engineers were cut out.

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