SOC-UA 1 Lecture Notes - Lecture 1: Solomon Asch, Stanley Milgram, Macrosociology

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What is a social science: empirical (feeling isn"t eligible) (should be based on experience and experiment, systematic (develop argument that are related to one another, conceptual (big idea) (beyond the specific) To understand individual problem in a bigger circumstance. To find the link that connect people with the same problem. To understand what is missing in the social world and make a change: micro macro micro individual to society to individual. Solomon asch: group force experiment: ask a team with one innocent participant to compare several lines and ask the team to choose one that has the same length as in the example. The innocent participant will give up his right answer and submit to the majority answer the group offered: criticism: Does it matter? (it is what people say that spread) The social basis of cognition: we learn our value through the society we live in / the context we are in.

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