PSY 1010 Lecture Notes - Lecture 2: Blind Experiment, Dependent And Independent Variables, Quasi

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Announcement: for the exam, you don"t need to know the dates. Although, you will need to know the different -isms and the people that go with them. Planning the study-> examin the data -> inferring from the data -> draw conclusions. Planning the study your goal should be unbiased. To describe a phenomenon to talk about what is going on. Variables- factors that can be manipulated and measure in research. ~ accounts for, predicts, and suggests ways to control phenomena. ~one needs to have statistical reliability and validity. Uses: study work environment, looking at communication patterns. Features: intensive examination of a person or situation. Uses: studies of new, complex, or rare phenomena. Features: ask many people a standard set of questions. Strengths: gathers large amounts of data, quick and inexpensive. Pitfalls: sampling errors, poorly phrased questions, response biased. Uses: investing ethically problematic relationships, suggesting new hypotheses.

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