PSYCH 414 Lecture Notes - Typical Situation, Dieting, Dave Matthews Band
Document Summary
To understand how people construe the world. How and why do people change their behavior in response to the real or imagined influence of other people? what everyone learned. Watch what happens at the mall people walk on the right side of the mall because thats. Candid camera: people will do what you are doing (people on elevator turn around) Sherif (1935) studies, autokinetic effect our eyes are constantly scanning horizontally. Ex: put a light in a room that is fixed in one place and ask how much its moving. People say that its moving about 6 inches or so. Public compliance: complying with the rules (what others are doing) Private acceptance: when people actually believe what everyone else agrees on (they are influenced by each other) Informational social influence: we conform because we see other people as a source of. Light experiment done a year later, and people used the same answer that they agreed on before.
