COM 11400 Lecture Notes - Lecture 1: Systematic Desensitization

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Document Summary

Presentational speaking: experts in their fields offering advice to everyday people sharing their stories. Misrepresentation: taking something some else has witten and claim it as your own. Copy and paste: taking chunks from different sources and using them together. Self-plagiarism: author reuses published material without revealing that its old news. Fabrication: making up evidence to support your argument. Systematic desensitization: altering the negative and unconscious association between some aversive stimulus and anxiety. Skills training: learning proper skills and confidence to speak. Cognitive modification: increasing peoples self-views to give them confidence to speak. The process: select topic, determine purpose, research the presentation, organize the presentation, practice the presentation. Demographic audience analysis: traits that characterize an audience. Age, gender, religion, geographical location, group membership, sexual orientation, ethnicity, occupation, income, ect. Psychological audience analysis: understanding why audience is there, what motivates them, and what they think about the topic. Environmental audience analysis: how the environment the audience is in will affect the speech.

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