04:192:200 Lecture Notes - Lecture 12: Communication Accommodation Theory, Expectancy Violations Theory, Uncertainty Reduction Theory

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The first decision point is whether communicators ought to assert directly what they are thinking or what they need. After reading chapter 6, it is clear that different cultures hold different values about clarity and openness. You should recognize and adapt to cultural preferences for directness. There are situational influences on the appropriateness of directness. There are individual preferences for being direct. This question is at the core of numerous theories. The degree to which individuals relate to others is a function of the communication experienced by those individuals. The practical implication of this recognition is an appreciation for when team-building activities are appropriate and when they are not. Several theories identified contextual influences on communication. Professionals should stop and think about the context in which communication occurs because the same message might be understood very differently in another context. Understanding one"s self and others is important for effective communication. Professional communicators should recognize others" needs to protect their image.

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