33:620:301 Lecture Notes - Lecture 11: Brand Loyalty, General Agreement On Tariffs And Trade, World Trade Organization
21 Dec 2018
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Document Summary
Gatt, wto, imf, world bank, un, g20. Any business that has productive activities in two or more countries. Whole world, not just home country, is market! Local production can be set up in optimal location. However, firms may be under attack in their home market by foreign firms. Customers" preference for products of firms currently existing in the task environment. Sourcing goods and services that go into factors of production from around the world. Purchase or product of inputs/final products from overseas suppliers to lower costs/improve quality. Ideas of what society believes to be good, right, desirable. Provide underpinnings for notions of individual freedom, democracy, truth, justice. Unwritten, informal codes of conduct on how people should act. Focuses on subordination of individual in favor of goals of the group. Degree to which society accepts ideas of power inequalities due to differences in physical, intellectual capabilities and heritage. Values quality of life, personal friendships, care for weak.
