01:830:321 Lecture Notes - Lecture 5: Social Exchange Theory, System On A Chip, Smoke-Filled Room

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Components to helping: realize it is an emergency, take responsibility, modeling. Ambiguity of situation: scream in bathroom vs. scream at party. Pluralistic ignorance (assumption that nothing is wrong because no one looks concerned social comparison: eg darley & latane smoke filled room study) Factors that affect responsibility: relationship to victim (stranger, relative, etc. ) Similarity to victim (easier to empathize; similarity attraction: attractiveness of victim (how likeable, deservingness of victim (external cause, beyond one"s control, just world) Legitimacy of request (fit with norms: presence of others (bystander effect) focus of the film. Method: subjects and a confederate were placed in separate rooms and communicated via an intercom. Subjects were either: alone or with, one other subject or with, four other subjects. Dependent measure: % of subjects who sought help for the confederate. Probability of help = 1 (probability of no help: subject alone: 1 - . 15 = . 85, two subjects: 1 (. 38)(. 38) = 8. 6.

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