RWS 305W Lecture Notes - Lecture 4: Lunch Counter, The Affluent Society, Visual Rhetoric

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Examples: verbal abuse, weight identity, vegetarianism, fair selection. Project: 6 panel pamphlet, power point presentation (10-12 slides, not presented, note: we"re not writing ads or marketing. Project learning outcomes: learn about design and how to use features for microsoft office or adobe or similar software, but must be able to save as pdf, gain experience visual presentation, craft content for specific readership. Topic: your choice: a few students topics (audience/purpose): Study abroad program (college students / choose program) Concrete canoe (college students / join engineering club) Physics basic (high school students / consider physics as major) Micro brewery (hi-light san diego / tourist promotion) Tri-athlete (people interested in sports / inform & gain support) College 101 (high school / basic need to know for first gen education) What are they looking for: author: Audience is important: so when we look at an argument, we look at how persuasive it is to the defined or prospective audience.

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