BUS5 187 Lecture Notes - Lecture 8: Ethnocentrism, Geert Hofstede, Individualism

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What Is The Role
Of Language In Culture?
Language is one of the defining characteristics of culture
Chinese is the mother tongue of the largest number of people
English is the most widely spoken language in the world
English is also becoming the language of international business
but, knowledge of the local language is still beneficial, and in some
cases, critical for business success
failing to understand the nonverbal cues of another culture can lead to
communication failure
What Is The Role
Of Education In Culture
Formal education is the medium through which individuals learn many of the
language, conceptual, and mathematical skills that are indispensable in a
modern society
important in determining a nation’s competitive advantage
Japan’s postwar success can be linked to its excellent education
system
general education levels can be a good index for the kinds of products
that might sell in a country
Example: impact of literacy rates
How Does Culture
Impact The Workplace?
Management processes and practices must be adapted to culturally
determined work-related values
Geert Hofstede studied culture using data collected from 1967 to 1973 for
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Document Summary

Language is one of the defining characteristics of culture. Chinese is the mother tongue of the largest number of people. English is the most widely spoken language in the world. English is also becoming the language of international business. But, knowledge of the local language is still beneficial, and in some cases, critical for business success. Failing to understand the nonverbal cues of another culture can lead to communication failure. Of education in culture: formal education is the medium through which individuals learn many of the language, conceptual, and mathematical skills that are indispensable in a modern society. Important in determining a nation"s competitive advantage. Japan"s postwar success can be linked to its excellent education system. General education levels can be a good index for the kinds of products that might sell in a country. Management processes and practices must be adapted to culturally determined work-related values. Geert hofstede studied culture using data collected from 1967 to 1973 for.

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