COM 101 Lecture Notes - Lecture 7: Internet Service Provider, Steve Case, Google Books

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Document Summary

Steve jobs = genius architect of mass media"s new landscape. 3 stages: step 1: computer revolution (1980-1994) Vastly faster productivity: step 2: internet revolution. Near-universal, low-cost, accessible and virtually instant communication (mostly text: step 3: digital lifestyle. Personal and hand-held computers became a centerpiece of outgoing and incoming communications. Walled garden = early business model for online portals. American online (aol) = one dominant internet service provider. Steve case = built aol into media giant with walled garden model. Browser = software to navigate the internet. Silicon valley = area near san francisco noted for computing and electronics industry. Search engine = to id and rank websites by key terms: google = 85, yahoo = 6, baidu = 3% Crawler = computer program that scours the web to creatre an index of sites. Google = dominant search engine: created by sergey brin and larry page. Android = google operating system for smartphones.

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