PSY 110 Lecture Notes - Lecture 12: Group Cohesiveness, Groupthink, Rick Scott
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The field really took off just prior to wwii and the world"s experience with nazi germany. Social psychology is the scientific study of the interactions between two or more people. You can have a social interaction on a cellphone with a musical artist without ever meeting them. Reading a book and being moved to tears is having a social interaction between you and the author. Attitudes = beliefs or opinions about anything. (the abc model) Affect (good mood = positive affect and bad mood = negative affect) i feel strongly about. I love apples = positive affect this, i really hate this = strong positive affect/strong negative affect. The thought must be conscious that is, unconscious thoughts do not constitute an attitude. Having an attitude/belief does not necessarily correspond to behavior. You can have a strong belief in democratic principles but not vote for democrats. Persuasion = attitude change (purpose of education, not to brainwash)