C ENV 110 Lecture Notes - Lecture 21: Marine Stewardship Council, Forest Stewardship Council, Monterey Bay Aquarium

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C env 110 lecture 21 certification, product labeling, and consumer action. To apply economic pressure to unsustainable or problem fisheries. To provide guidance to consumers about ecologically sound choices. Purse seining for tuna in he eastern pacific killed hundreds of thousands of dolphins. Because of public outcry (and a video) public pressure was put on the fishery to reduce dolphin mortality. Congress passed a 1990 act to assure that only tuna entering the us had not been caught in such a way that killed dolphins. Fishermen figured out how to catch tuna without killing dolphins. To avoid dolphins --> fish on floating objects: caused lots of by-catch problems. Key lesson: fishermen given the incentives will find a way to avoid the by-catch. Forest products: forest stewardship council, certifies that the wood used in furniture is used in a sustainable way. Established in 1997 by world wildlife fund and unilever. Established a formal certification procedure: for fisheries, for chain-of-custody.

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