PSY BEH 11B Lecture Notes - Lecture 7: Hindsight Bias, Sensory Memory

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Information in sensory memory is not attended to a. i. a. ii. Or information in working memory is not transferred to ltm: decay b. i. Memory traces decrease in strength over time b. ii. New memories are fragile more forgetting occurs in the first hour b. iii. Overall, the longer the retention interval (time between learning and retrieval) the greater the chance of forgetting c. Retrieval failure: information is stored in ltm but is not accessible c. ii. Encountering cues initially associated with an experience can make memory for that experience accessible (e. g. , visiting your old school reminds you of events that happened there) Insufficient cues can make an experience difficult to retrieve c. iii. d. Old info makes is hard to remember new info (e. g. , remembering where you typically park interferes with you ability to find your car today) d. ii. New info makes it hard to retrieve old info (after learning new phone #, can"t remember old phone #) d. iii.

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