ANT 3302 Lecture Notes - Lecture 9: Broadcast Network, Gender Role, Deferent And Epicycle

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27 Aug 2016
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Media influences gender socialization- process of learning out gender. Gender representation in selected media: advertising and tv. Certain media formats are more or less gender segregated: sports magazines soap operas. Us movies, advertisements appear around the world. Earliest media (30,000 years ago: cave paintings (350 caves found in france and spain) Humans hold spears and arrows media was used to display what we strived and hoped for back then; we still use this technique now: molded clay and carved stone: Female figure venus (most famous) exaggerated bellies, hips, but and breast) Possible fertility representatives for humans, animals, and plants: media represented possibly reflected ideals. Media bombardment-cant get away from it; we see it every day: recorded music, social media, internet, television/ movies, magazines/ books, newspapers, toys, video games, computer software, advertisements. In addition to gender socialization, media suggests: what out society is like, how we should be in it, also influences how we interact with the world.

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