COMM 1000 Lecture Notes - Lecture 4: Euphemism, The Emotions, George Carlin
Document Summary
Verbal communication: a system of symbols and codes used to construct and convey messages. Symbol: word, arbitrary, has no meaning, meaning comes from connection between symbol and referent. Referent: the thing that a word or phrase denotes or stands for. Denotative meaning: dictionary definition of the word itself. Connotative meaning: the emotions and associations connected to a word, may be positive, negative or neutral. Private meaning: personal to you, series of events has affected us dramatically, word affects you. Sapir-whorf hypothesis: language shapes how we see the world. Inferences: a division or contrast between two things that are or are represented as being opposed or entirely different, equivocal language, have multiple meaning based on context. Euphemism: george carlin, a mild or indirect word or expression substituted for one considered to be too harsh or blunt referring to something unpleasant or embarrassing, ex: they passed away instead of they died. Power and language: powerless language, leaders use powerful language.